IN A NUTSHELL
Your Work & Life Design Partner
Not only a coach who holds the mirror. Not an advisor who tells you what to do. A partner who gets in the problem with you, helps you think it through, and stays until you move.
-
ICF PCC Executive and Leadership Coach with a practical, holistic approach to decision-making, leadership, and sustainable growth.
-
My work focuses on helping people step back, make sense of where they are, and design what comes next - without forcing themselves into another misaligned path.
-
20+ years of experience in corporate leadership and coaching, working with organisations of all sizes, from fast-growing startups to global companies
-
Fluent in English, Italian and Spanish


MY JOURNEY
WHO I AM
I've worked with executives, entrepreneurs, and high-performing teams navigating complexity, growth, and change — helping them make clearer decisions and lead more effectively.
My work has focused on:
-
Supporting leaders through growth and transition
-
Strengthening leadership capabilities
-
Building focused, high-performing cultures
WHERE I COME FROM
Before coaching, I built my career in leadership and consulting roles across Tech, E-commerce, and Travel — including Google during its hyper-growth years in Europe.
I've led teams, supported companies through periods of growth, and worked with organisations to:
-
Scale operations and manage distributed teams
-
Simplify strategy and focus on sustainable growth
-
Develop leadership pipelines for the long term
Alongside leadership roles, I've worked as a consultant on business and digital strategy, giving me a grounded understanding of the pressures leaders face at different stages of growth.
I strongly believe that when people reconnect with what genuinely motivates them, performance improves naturally and sustainably.
I'm a strong advocate of remote work and consider myself a global citizen, having lived and worked in six countries and supported teams across multiple cultures and time zones.
HOW WE CAN WORK TOGETHER
I work 1:1 with leaders and professionals, and with teams through group coaching and workshops. My clients are based around the world, and I accommodate different time zones.
In our work together, I'll help you:
-
Gain clarity on what really matters now
-
Identify what's getting in the way of progress
-
Make focused, intentional decisions about how you work and lead
If you're ready to make meaningful changes in how you work and lead, book a call below or send me an email at coach@serenamartino.com
