Successful. And still wondering if this is really it.
Whether you're creating something new, leading a team, or rethinking everything
Find your way forward
Work by Design, Life by Design
For the ones who decide to redesign, before they have to.
A 3-month program to find how to work and live on your terms. Learn more
Authentic Leader
Leading the way you lead others, Still the most popular program
Real ways to guide your team, get results, and find your own way to lead. Tell me more
The Working Session
A single working conversation. You bring the situation, we work through it.
You leave understanding why you're stuck, and exactly what to do next. Book Now
Just need a bit of inspiration for now? Read articles from The Happy Workplace
Who Will You Be Working With
I'm Serena Martino. I help people figure out what they actually want from work, and build it.
I've worked 1:1 with 300+ executives and professionals, and supported many more leaders and teams through group programs and workshops in fast-growing startups and global organisations.
I started my career at Google during its rapid growth phase, led teams, scaled businesses, and made more than a few difficult career decisions along the way.
More importantly, I've been where many of my clients are now. Successful on paper, but carrying something they've never properly looked at. A different way of working. A business they keep postponing. A next chapter they haven't designed yet because the timing never felt right.
People who've achieved what they set out to achieve, and are ready to stop wondering if something better is possible and actually find out.
My work is:
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Personal, focused on you, not just your role
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Honest, grounded in what's real rather than what sounds good
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Focused on what you actually want, not just optimisation, because doing more is rarely the answer
Not a coach who holds up a mirror. A partner who gets in the problem with you

More ways to work together
Master Effortless Value
A simpler way to grow your business with clarity and flow.
Coaching and strategy planning to accelerate growth, inspire your team, and move forward with direction. Let's grow
Recurring Open Events
Come as you are, leave with more than you came with.
A space to think something through out loud, together, whatever's actually on your mind. See next Events
Explore More
Workshops, Tools, and resources for you and your team.
Discover additional ways to boost your team performance, and drive business results. See options
I work with clients from all walks of life. Some of the companies they work for
CLIENTS

TECH
Amazon - Calendly - CheckPoint - DoubleVerify - Github - Netafim - Siemens - SimilarWeb - Uber - ServiceNow - Paypal - Unity
ECOMMERCE & COMMUNICATION
Liberty Global - OutBrain - Taboola - Triplelift - Argus Media - CommerceTools - LightspeedHQ - Yotpo - Whatnot - Guetsy
TRAVEL & HOSPITALITY
AirB&B - Booking.com - Marriott - TrenoNord - Virgin Atlantic
FINANCE & CONSUMER GOOS
Brakes UK - DHL - Deloitte - Elettrolux - EY - FCA Bank SPA - Generali - Gucci- JTI Global - Sysco Ireland
MANUFACTURING & ENGENEERING
Kistler Group - Lonza Biologics - Merck - Stratasys - Marelli - Leonardo Corporation - Samson AG - Lonza Biologics Visp - Production - Baker Hughes - SolarEdge - NB Power
